360 Media Direct
Three colleagues at a table reviewing a campaign performance dashboard on a laptop.
AdSmith

Ad tech platform

How Advertisers Find Buyers and Publishers Find Revenue

Got buyers to reach? We'll get you in front of them. Got traffic to cash in on? We'll get you paid.

Trusted by 2,000+ companies across the network

  • Hearst
  • Penske Media
  • People Inc.
  • Visit Orlando
  • Clorox
  • Sam's Club

The AdSmith Network

Two sides of the same network

Advertisers need buyers who are actually ready to buy. Publishers have the traffic to find them. AdSmith is the ad tech platform and network that connects the two, matching real buying signals to the right audience for consumer brands, newsletters, sampling programs, and 11 other categories. No guesswork, no wasted spend.

Advertisers

You need customers.

Bring an offer and a target. We place it in front of audiences already in the market for it, and you pay against performance rather than impressions.

  • Pay for outcomes, not guesses
  • Audiences matched to the offer
  • Reporting you can hand to finance
Explore advertiser solutions

Audiences

Real people, matched on intent

Publishers

You have an audience.

You spent years earning that attention. We fill your inventory with offers your readers actually want, and pay you on what they do next.

  • Offers matched to your readers
  • Fill rates without the junk
  • Revenue you can forecast
Explore publisher solutions
An AdSmith account lead talking through campaign results with a colleague, performance charts on the screen behind them

Why AdSmith

Built for the result, not the impression.

  • Performance you can audit

    Every placement ties back to real, checkable numbers. No vanity metrics, no reporting that only makes sense to the person who built it.

  • Matching built on real relationships

    Running this network long enough to know which audiences respond to which offers. That's the targeting, and it's not something a new platform can buy.

  • One team, both sides

    The person who understands your campaign also knows the publishers running it. Nothing gets lost in the gap between two vendors.

How It Works

Three steps, no mystery.

  1. Tell us the target

    We start with the customer you want, or the audience you already own, and what a win looks like as a number.

  2. We match and place

    Your offer goes to the audiences most likely to act on it, across the publishers who have spent years earning them.

  3. You see what moved

    Reporting arrives on a schedule you set, measured against the number you agreed in step one.

A publisher partner in a team meeting, printed charts on the table and a whiteboard of results behind him

Backed by 360 Media Direct

Built on Two Decades of Publisher Relationships

AdSmith is a 360 Media Direct company, drawing on two decades of publisher relationships, 2,000+ companies served, and a 100M+ person audience database across the portfolio.

2,000+
Companies served
100M+
People reached
Two decades
Running both sides

The Full Circle

AdSmith is the Acquire stage.

360 Media Direct runs four brands across one customer lifecycle. AdSmith brings the customer in. bPerx rewards them, WRSS puts your message in front of them, and ClicknRead keeps them reading. Most clients start on one stage and grow into the circle.

AcquireAdSmithRewardbPerxDistributeWRSSEngageClicknRead

FAQ

Ad Tech Platform Questions, Answered Straight

  • No. A DSP is a self-serve tool you run yourself. AdSmith is a network, we do the matching between advertiser demand and publisher inventory, then hand you the reporting. Less to manage on your end, not more.

  • You tell us the target, the customer or audience you're after, and what a win looks like as a number. We place your offer with the publishers whose traffic fits that target, then track it against the number you gave us. That's steps one and two, in the section above.

  • Every placement ties back to a number you can check yourself. No reporting that only makes sense to the person who built it. If a lead's quality is in question, you're looking at the same data we are, not waiting on our word for it.

  • No minimum spend on either side of the network.

  • On a schedule you set, measured against the number you agreed to in step one, not on our timeline.

  • Same network, same process, flipped. You bring the traffic, we bring demand that fits it, and you get a named partner instead of a support ticket.

2,000+
Companies served
100M+
People reached

Ready to see the numbers?

Tell us which side you are on and we will show you what AdSmith can move for you.

Let's Talk

No commitment required

An advertiser at a laptop showing the two sides of the AdSmith network mapped as linked nodes.

“Tremendous experience with 360 Media! We work with tons of different vendors and have found that 360 Media is by far one of the most professional, reliable, and growth minded partners we have. The product and the team around it, have greatly exceeded our expectations.”

— Daniel Lasko, InteQ

  • Two decades in performance marketing
  • 2,000+ companies served
  • 100M+ people reached
  • WBENC certified

A 360 Media Direct company